Contrary to last week’s rumours, pop star Justin Bieber will not be opening his own store, reports Coco Perez.
The 16-year-old Canadian singer was reported to be working with the same company that helped the Kardashians open their shop, Kardashian Khaos, in Las Vegas last year. It seems, however, that the project is a no-go.
"I was working with them last year with the possibility of this happening. Toward the end of November, everything had fallen through. It’s not happening," said Bieber’s publicist Jennifer Gordon, in an interview with the Los Angeles Times.
Bieber’s store would have been located in an outdoor L.A. shopping complex called The Grove. According to rumours, it was intended to offer a wide range of endorsed products, including everything from skateboards to shoes – and even toys and candy.
Fans can next catch Bieber in his 3-D concert documentary, arriving in theatres on February 11. Justin Bieber: Never Say Never features concert footage from his 2010 My World Tour.