The punk rock group Sex Pistols decided to embark on a different project. The band is launching its own fragrance.
The group teamed up with French cosmetics firm État Libre d’Orange in order to create a fragrance simply called Sex Pistols.
A company rep described who will be wearing this new fragrance, saying: "To wear this scent, you must resist tradition, fight conformity, and disregard aromatic conventions. In the spirit of punk, you must be willing to express yourself with abandon. You take risks and you wouldn’t be adverse to creating a little mayhem."
The bottle and packaging are based on the band’s hit God Save the Queen.
The Sex Pistols fragrance will be launched in September.