Grammy Award-winning singer Beyoncé Knowles posed in another ad campaign for the House of Dereon’s new clothing collection.
Beyoncé looks like a rebellious biker chick in this new campaign. She posed sitting on a motorcycle wearing a look that resembles one singer in particular, Rihanna.
Beyoncé and her mother, Tina Knowles, launched the House of Dereon ready-to-wear brand in 2006. While Tina designs the pieces, Beyoncé promotes them by posing in all the brand’s ad campaigns.
Last May, the singer and her mother launched a range of household items, including sheets and pillowcases.
Tina Knowles talked about the new project. She shared: "Both Beyonce and I are huge fans of home furnishings and try to stay on top of this ever-changing market. As someone who has also realised many interior-design projects, I am so excited to expand our House of Dereon and Dereon brands in this category. The thought that we would have something to do in brightening up someone’s home, especially bedrooms, is truly wonderful."