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New watches from Freelook

Freelook wants to add some flash to your summer.

Luxury watchmaker Freelook marks the arrival of summer with some very colourful watches.

Called the HA 1113, this new line of watches comes in red, orange or blue.

The watch features a dial with luminescent hands to check the time day or night and displays the hours, minutes and seconds.

The watch band is made of silicone coloured the same shade as the dial. The product comes in a brushed stainless steel case.

Freelook’s website offers a bit about the company’s history. "Launched in 2000 with great success in Paris, France; Freelook has wowed and dazzled very particular consumers and fashion press worldwide. True to fashion, Freelook clocked into the U.S. market in 2004 ready to establish itself as a must-have accessory in record time."

It adds that "Freelook consists of styles with vibrant color bands, gold and silver bracelet models, and others with just crystals on the faces to stand out and yet be tasteful… Freelook was created to fill the void between  luxury watches and fashion watches."