The Clarins group announced the launch of a new addition to the Azzaro Chrome family.
Basenotes reports that the new men’s fragrance, Chrome Sport, is now available in a 50 ml or 100 ml Eau de toilette spray.
Perfumer Michel Almairac created this new fragrance which is aimed at a younger demographic.
The new cologne features top notes of a citrus blend of lemon, bitter orange, mandarin, grapefruit and bergamot. The green aquatic heart has notes of spicy ginger, leading to a white musk and woody amber base.
Chrome Sport is also available in other products like a 200 ml shower gel and a 75 ml alcohol-free deodorant stick.
A press release issued about the new fragrance says it, "was inspired by the closeness between Loris Azzaro (the founder) and his grandson. Dedicated to authentic moments, Chrome embodies the values of sharing, moments of reflection between generations of men, and pays tribute to the heritage that binds them."
The brand called on singer Enrique Iglesias last October to be the face of its ad campaign for Azzaro poiur Homme.