With her proven success in creating products ranging from dresses to handbags to perfume, Jessica Simpson is now expanding her merchandising empire into the world of lingerie.
Just weeks after her breakup with football star Tony Romo, Simpson is unveiling her lingerie line, created in collaboration with Vandale. The singer and actress proudly declared that the items in the collection are feminine and comfortable, with a touch of fun.
The star added that she knows how difficult it can be for a woman to find the right undergarments, and wanted to create her own collection. “My lingerie reflects the way I’m feeling when I wake up and helps me set the tone for my day,” Simpson told WWD.