Versace inked a deal with the company Facchini to produce and distribute the former ready-to-wear line, Versus.
The Versus collection will be managed by a new company called VSV, with Mathias Facchini overseeing the venture.
Designed with urban luxury in mind, the men and women’s clothing collection will also include perfumes created by Euroitalia and sunglasses designed by Luxottica.
The VSV group plans to open 20 boutiques between now and 2011 worldwide, and believes that they can generate profits of approximately $896 million over the course of the next five years, despite the bad economic times.