The new ad from Calvin KIein was first banned because it was deemed to be too erotic, reports Women’s Wear Daily.
This isn’t the first time that the brand has brought such a reaction. Last year, an ad featuring Eva Mendes for the fragrance Secret Obsession was banned because of nudity.
The new television ad for a jeans collection was directed by Steven Meisel. Several male and female models were used in the ad, including Anna Selezneva, Anna Jagodzinska and Natasha Poly. The models were wearing nothing but jeans and kissing and caressing one another.
The commercial can be viewed on the brand’s Website, calvinkleinjeans.com. A new version is already in the works to air in America. Photo shots of the ad will appear in magazines beginning in March.