The brand Dior Parfums has decided to launch a campaign for the fragrance Miss Dior Chérie, reports Vogue.fr.
To help make the campaign a success, the brand called upon Sofia Coppola to oversee the project’s direction.
The new face of Miss Dior Chérie has not yet been revealed, but according to the blog Now Smell This, it will be Maryna Linchuk.