Thanks to a partnership with Coty Prestige, Vera Wang has created two fragrances: Vera Wang Bouquet and Flower Princess. The first scent will be available in the United States in April, and in Canada in May.
Vera Wang Bouquet was created with the help of Loc Dong, and captures the magic of the modern bride. A publicity campaign directed by Paolo Roversi will promote the fragrance.
Flower Princess has already been released in Japan, and will be distributed in limited edition in the United States in April. The scent will be available on a larger scale in September. Flower Princess is the creation of Harry Fremont. The bottle design is the creation of Henry de Monclin of the French firm Ateliers Dinand.