The star of the films Sin City and Fantastic Four, among others, will be appearing in global publicity ads for Revlon’s 3D Extreme mascara.
Alba will be appearing in a campaign that includes television, print ads, store visits and internet ads. The first ads of the campaign will be seen in July.
In a communication from Alba, the star says that she is honoured to be joining the Revlon family. Halle Berry, Eva Mendes and Sheryl Crow have all been spokespeople for the cosmetics brand.