According to a report by PerezHilton.com, Queen Latifah will introduce her new perfume in the fall of 2009. With her new fragrance, the actress joins many other celebrities who have given their name to a perfume.
Latifah explained, "For me, beauty really does start on the inside. It’s like a state of mind – a state of love, if you will. So, I see fragrance as just a natural expression of this state of love: Scent expresses a woman’s confidence and sensuality."