In July, Estée Lauder will release their latest scent, Sensuous, reports Basenotes.net.
The fragrance was created by Annie Buzantian of Firmenich, and the publicity campaign was shot by photographer Craig McDean. The ads feature Estée Lauder models, Gwyneth Paltrow, Elizabeth Hurley, Hilary Rhoad and Carolyn Murphy. The four models have posed together for the Estée Lauder fragrance advertisement for the first time.
In anticipation of the launch, Estée Lauder is inviting women to visit a special Website and share their ideas of sensuality. Among the entries, a winner will be chosen to win a trip to New York for the launch of the fragrance, along with the chance to meet the faces of Estée Lauder.
Sensuous will be available online at SensuousIs.com and at Bloomingdales stores in June, and can later be purchased at Estée Lauder retailers and esteelauder.com in July.