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Beyoncé expands brand to include maternity wear

Pregnant pop star announces new maternity line for House of Deréon fashion label.

Pregnant pop singer Beyonce, 30, expecting her first child in February with husband rapper and mogul Jay-Z, has announced plans to expand her House of Deréon fashion label with a line of maternity wear, reports People.

When the beautiful Crazy in Love singer was looking for a dress to wear to the MTV Video Music Awards, she tried on about 70 dresses before finding something suitable.

“I was extremely nervous,” she said in the November issue of Harper’s Bazaar. “It was the toughest red carpet I ever did.”

She settled on the one-shouldered flowing orange Lanvin caftan, and greeted photographers with confidence – placing her hands in such a way as to frame her baby bump.

“I didn’t want a crazy picture or gossip story to break the news, so I decided to say nothing and proudly show my baby bump,” she says. “I felt it was more powerful to see the love and enthusiasm as opposed to saying anything.”

Even while pregnant, Beyoncé is focused on work, especially in the fashion industry. “All I see now are clothes that are flattering on a pregnant woman,” she said. “It’s been so exciting for me!

“I love figuring out designs that still make me feel edgy and sexy while pregnant.” Beyoncé confirmed that she is working on a collection of maternity clothes for her House of Deréon line, launched in collaboration with her mother, Tina Knowles.

Details regarding the designs and a launch date for the line have yet to be revealed.