According to the website Makeup Bag, Beyoncé will be officially launching the fragrance this afternoon at Macy’s Herald Square. The first 150 clients will receive a gift, and have the chance to win an autographed bottle of Diamonds.
This new fragrance is sexy, gentle and floral. It is now available only at Macy’s stores and online at Giorgio Armani’s website. In September it will be availble in many specialized stores.