American fashion brand Calvin Klein has just unveiled a new advertising campaign for the newest addition to the award-winning Euphoria fragrance family – Forbidden Euphoria, reports Coco Perez.
This fragrance collection began with the release of Euphoria in 2005, and has grown to include a number of successors including Blossom, Luminos Lustre, Crystalline, Crystal Edition, Eau de Toilette, Spring Temptation, and now Forbidden Euphoria.
The ad stars 18-year-old Hungarian model Barbara Palvin scantily clad and provocatively posed, lying on her back with one hand between her leg, and knees up in the air. Creative director Fabien Baron oversaw the campaign styled by Carlyne Cerf De Duzeele and photographed by Steven Meisel.
The fragrance Forbidden Euphoria, reportedly younger, sexier and easier to wear than the original, is aimed at younger women aged 17 to 20.
The composition of the scent begins with the fruity aromas of iced raspberry, mandarin and subtle peach blossom, leading to a floral heart of tiger orchids, pink peony and jasmine flowers, while base notes trail sensual musk, cashmere wood and patchouli.
Calvin Klein Forbidden Euphoria will be available this autumn in 30, 50 and 100 ml Eau de Parfum and priced from $68 to $125.