Canadian model, Daria Werbowy, will be modelling H&M’s fashions for their summer ad campaign, reported Fashion Television.
Werbowy will be promoting the summer clothing line which includes dresses, bandanas, swim suits and tanks.
Ann-Sofie Johansson, director of design at H&M, explained that the company would like to create something luminescent and vibrant with unique prints. H&M designers were inspired by the warm climate in Africa, India, Hawaii and South America.