The company signed a deal with Beauté Prestige International to produce and distribute signature perfumes and cosmetics worldwide, reports Vogue.
Elie Saab announced that the perfume was an essential step in the company’s development. He added that teaming with Beauté Prestige International resonates with their plans of building an image backed by products that represent the brand.
No date has been announced for the launch of the first Elie Saab fragrance.