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Francesco Vezzoli’s New Ad

Francesco Vezzoli has launched an ad that mocks the high-end fragrance industry.

While the recession is taking its toll on the world, Italian artist Francesco Vezzoli attempted to poke a little fun at deluxe name brands and products by launching a fake advertisement for a nonexistent fragrance called "Greed," reports FashionTelevision.
 
Produced by Roman Polanski, the spoof, starring Michelle Williams and Natalie Portman, shows the two women cat fighting over the coveted perfume.
 
Susan Billingsley, a fashion publicist, said, "It’s a statement that can’t be ignored."
 
The video was recently unveiled at the Gagosian Gallery in Rome, in front of big names in fashion such as Fendi, Missoni, Prada, Versace and Agnelli.