Gucci and the horsey set

After a 20-year lapse, Italian design house Gucci returned to the equestrian world with the Gucci Masters horse show in 2009, and a collaboration with Grace Kelly’s granddaughter, Charlotte Casiraghi, for the Global Champions Tour in 2010 and 2011.

As its partnership with the Princess of Monaco enters its second year, Gucci creative director Frida Giannini, announced the launch of a second equestrian collection in honor of the young rider.

Carrying forward the spirit of the previous season, the wardrobe includes highly technical clothing and accessories for show jumping and training.

“Charlotte and her passion for show jumping bring the spirit of Gucci to life so elegantly,” said Giannini. “Our collaboration on the design of this new wardrobe was once again guided by the need for items to be both technically correct and stylish.”

The new collection features a rosette icon pulled from the Gucci archives, The motif originated as a broach during the 1980s when Gucci collaborated with the Fédération Équestre Internationale.

Giannini reinterpreted the symbol, inscribed it with Casiraghi’s initials, ‘C.C.,’ and then applied it across all elements of the collection, including blazers, polos, buttons, saddle pads, rugs, fly veils, and blankets, as well as creating a one-of- a-kind broach.

Charlotte Casiraghi commented, “I loved riding in the collection that Frida designed for me last year and I love this new wardrobe even more. It’s the best of sport and style.”

Celebrating its 90th anniversary this year, it seems somehow fitting that Gucci retraces its roots and reacquaints itself with the glamorous and wealthy world of the horsey set.