As a supermodel and host on TV’s Project Runway, Heidi Klum, 37, always has to be well dressed when she goes out in public. Going through her closet of stylish clothes, Klum says she found it difficult to find everyday pieces to help her pull off the “cool mom” look, so she decided design a line, in collaboration with the New Balance brand to sold exclusively on Amazon, reports the Daily News.
“I asked myself, ‘How do I start my day?’, and then I worked in chronological order. These are the go-to pieces that are stylish and comfortable for running errands. … The collection will build out to other things, maybe someday there’ll be something for a sexy dinner with your husband,” said Klum
Currently, the pieces focus on active daywear: loose tunics over seamless leggings, microfiber hoodies over ruched cropped pants, a boyfriend-sweater dress nipped with a belt at the waist.
On a recent episode of Project Runway, the aspiring designers were asked to create basic, wearable pieces, and Klum says that’s when it hit her how hard it is to jazz up a hoodie compared to an evening gown. (She ended up buying some pieces for the New Balance line designed by the winner of that challenge, Andy South.)
Klum loves getting compliments on her outfits and said if you see someone pulling off a great, everyday style, be sure and tell them, “It’s nice to give compliments, too.”