The shoe brand is headed into the world of fragrance, after a licensing deal was signed with Inter Parfums, reports FashionMag.
The contract, which is effective January 1, 2010, includes the international creation, production and distribution for a 12-year time span.
President and founder of Jimmy Choo, Tamara Mellon, revealed that her goal has always been to offer women with a complete range of accessories, and in her opinion, "fragrance is an integral part of the modern wardrobe."