For the fall season, the original Material Girl pop singer, Madonna, and daughter, Lourdes, are expanding their Material Girl fashion collection to include beauty products, lingerie and sleepwear, as well as widening their range of denim, outerwear and evening dresses, reports Coco Perez.
Distributed through U.S. retailer Macy’s, the new Material Girl lines will have four sequential launch dates.
“It was so much fun getting to pick all of my favorite scents for the Material Girl body products and lip glosses,” said Lourdes ‘Lola’ Leon. “The body products have fun names like ‘Wicked Watermelon,’ ‘Flirty Fruit,’ ‘Midnight Magnolia,’ and ‘Sinful Sugar.’ I chose scents that I loved.”
As of July 18, Material Girl lingerie and sleepwear including bras, bustiers, tank tops and lounge pants are available at Macy’s.
On August 15, cosmetics including nail polish, lip gloss, body sprays and lotions will be available, along with the launch of new denim designs just in time for back-to-school.
By September 15, eyeshadow palettes will round out the beauty products, as well as the arrival of new Material Girl dress designs.
Finally, on October 15, the outerwear launch will include cape coats and bomber jackets.
The latest Material Girl ads feature beautiful blonde slimmed-down reality TV star and singer Kelly Osbourne, daughter of famous rocker Ozzie.