Marion Cotillard filmed another Dior ad at the beginning of March. In this second instalment of the Lady Dior ad campaign, she was Lady Rouge (Red).
The second part of the Lady Dior saga took place in New York. The first part of the ad campaign was set in Paris and featured Cotillard as Lady Noire (Black).
Women’s Wear Daily announced today that Dior called on Cotillard once again. This time she is Lady Blue in Shanghai.
Steven Klein photographed the actress on a balcony, her arm held by a mysterious stranger. The Oriental Pearl Tower can be seen behind her.
A 12-minute film was shot by David Lynch in Shanghai last December. It will be released on Ladydior.com on May 15, the same day John Galliano unveils Dior’s cruise collection in Shanghai.
The Pearl Tower plays a key role in this saga, just like the Eiffel Tower and the Brooklyn Bridge did in the previous two episodes.
This third chapter will be followed by a fourth and final chapter.