After signing a deal with the men’s magazine Playboy earlier this year, the company Coty is presenting four Playboy fragrances, reports CosmeticNews.com.
The four products, called Hollywood, Malibu, Miami and Vegas, were inspired by the lifestyles of each American city. The target market is focused on men aged 18 to 29.
Vincent Kuczinski, John Gamba, Dirk Braun and Jack Agran created Hollywood, Malibu, Miami and Vegas, respectively.
Coty initially launched the new Playboy line last month in Europe, North America, South America and the Middle East.