The company Ray-Ban will launch its former classic style of sunglasses, called Clubmaster, at New York’s Bowery Ballroom on December 9, reports WWD.com.
Ray-Ban has approached several emerging artists such as Ipso Facto, The Black Kids and White William to perform during the event.
The company hopes that the Clubmaster eyewear will be as successful as the Wayfarer model, which made a comeback in 2006.