Categories
Mode et accessoires

Gucci Loves Children’s Books

This year, the fashion house is commemorating the fifth anniversary of its fundraising campaign for UNICEF. This time, the company has drawn inspiration from the kids’ tale, Snowman in Paradise, by Michael Roberts.

On December 2, the label celebrated the occasion during a cocktail party held at its Paris boutique on Montaigne Avenue. Author Michael Roberts was there to promote his new book, Snowman in Africa, being sold exclusively in Gucci boutiques until the end of the year. All profits from the sale of the book will go to UNICEF.

To commemorate Gucci’s anniversary, creative director Frida Giannini designed accessories and a special giftcard for UNICEF, inspired directly from Roberts’ character. Two new handbags, a wristlet and a Gucci Joy coin purse are among the items being offered. A quarter of the profits will go to UNICEF.

Categories
Cinéma

Angelina Jolie Considers New Film

According to Variety, Scott is currently in negotiations for Jolie to play Patrizia Reggiani in the drama.

Reggiani was sentenced to 29 years in prison for murdering her ex-husband, Maurizio Guzzi, in 1995.  The deceased was the grandson of the founder of the Gucci fashion empire, Guccio Gucci, and had inherited the business.  In 1995, he was about to launch a brand new collection with Tom Ford when he was found dead outside his apartment in Milan.

The film will focus on Maurizio Gucci.  Scott has already approached Leonardo DiCaprio to play the role, but nothing has been confirmed.

In the meantime, we can see Angelina Jolie starring in Salt on July 23, 2010.

Categories
Uncategorized

New Gucci Ad

The company Gucci has called upon director Chris Cunningham, who has worked on videos for Björk, Portishead and even Madonna, to make a promotional ad for the new fragrance called Flora, reports Vogue.fr.

The Flora by Gucci campaign stars Abbey Lee and is set to a slow version of the song I Feel Love by Donna Summer.

The ad aims to captivate the poetic and mystical spirit of Flora.

Categories
Uncategorized

A New Fragrance from Gucci

The new perfume from Gucci has a glamorous, feminine and modern spirit and is called Flora, reports Vogue.fr.

The fragrance comes in a large, hexagon-shaped bottle, inspired by the shape of a precious diamond.

Flora by Gucci will be available beginning on March 31.

Categories
Mode et accessoires

Rihanna for Gucci

Gucci has launched its new advertisement starring singer Rihanna.

Rihanna is teaming with Gucci to sell the handbag line called Tattoo Heart Collection, from which 25% of the profits will be given to UNICEF. 

Already a fan of the brand, especially its handbags, Rihanna feels she is extremely lucky to be part of the adventure.

"I’m very very intrigued by what they’re doing with UNICEF. As an artist, I feel like it’s our duty to make it a better place if we can. I’m blown away by what UNICEF has been able to accomplish in Africa with the money that Gucci has donated to them. I’m very fortunate to be part of this wonderful collaboration,” she expressed.

Categories
Mode et accessoires

Rihanna Does Gucci

JustJared.com has revealed the first image of the next Gucci campaign, starring singer Rihanna.

For the campaign, the singer sports a Tattoo Heart bag.  Twenty-five percent of the profits from sales of this item will be given to UNICEF.

Frida Giannini of Gucci said, “When we decided to dedicate a full ad campaign, more than just creating products, to really come out and show our commitment to UNICEF, I felt a musician and a beautiful woman was the perfect icon for this campaign.”

Gucci will launch the new campaign with Rihanna on November 19.

Categories
Uncategorized

James Franco is Gucci’s Man of the Hour

FashionMag has unveiled the first images of the new ambassador for the fragrance Gucci pour Homme, actor James Franco.

The men’s fragrance, created by Gucci’s artistic director, Frida Giannini, is warm and intense.

Giannini described Franco, who played Harry Osbourne in the Spider-Man film franchise, as fulfilling Gucci’s vision with his elegance and his contemporary style.

Gucci pour Homme will be available starting October 13 in Gucci boutiques and at select fragrance counters.

Categories
Mode et accessoires

Rihanna Unites with Gucci for UNICEF

According to Fashion Television, singer Rihanna is teaming up with Gucci to help out UNICEF.

Last February, during Fashion Week in New York, the singer performed for Gucci to raise funds for UNICEF. Since then, an advertising campaign has been in the works.

The famous fashion label has chosen Rihanna as the perfect icon to represent their campaign. The company wants to not only create a new product line, but really show their commitment to the well being of children.

The campaign entitled Tattoo Heart will be launched in December, while 25% of the proceeds made from the sales of the limited edition merchandise will go to UNICEF.

Categories
Mode et accessoires

Claire Danes Joins Gucci

According to FemaleFirst, Claire Danes will be the new face of the jewellery collection from Gucci.  Danes will be replacing Drew Barrymore in the advertising campaign, which will be launched next fall.

Gucci’s Frida Gianni said, "Claire Danes is a modern icon. For me she is one of the most interesting young actresses on the international scene. She is very natural, fresh and has a carefree attitude that is reflected in the roles she has chosen."

The Stardust star says that she is very excited about her new contract.  She added that she feels honoured to have been chosen for the campaign.  This is not the first time that Danes filled a model role.  She appeared in a campaign for Gap last year with actor Patrick Wilson.

In 2009, Claire Danes will be starring with Zac Efron and Ben Chaplin in the film Me and Orson Welles.

Categories
Uncategorized

James Franco Promoting Gucci

The website CosmeticNews.com revealed that Procter & Gamblethe company that owns Gucci, has contracted actor James Franco.

Franco will be the face of the new men’s fragrance which is set to launch in September.

The creative director at Gucci, Frida Giannini, affirmed that she chose the 30-year-old celebrity because of his elegance, modernity, and his natural sense of style.

Procter & Gamble has not revealed any details about the future advertising campaign featuring James Franco.