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Cosmetics collection inspired by Wonder Woman

After launching product lines in the image of Hello Kitty and Barbie, M.A.C. cosmetics brand has unveiled the first images of its new collection inspired by Wonder Woman, reports Coco Perez.

Inspired by Wonder Woman’s incredible powers, M.A.C. teamed up with DC Comics to create super-sized products to reflect her mythical Amazonian background. The collection includes blush, mascara, lip gloss, and lipstick packaged in the heroine’s blue and red patriotic colours.

This DC Comics superhero made her debut in December 1941 as a "distinctly feminist role model whose mission was to bring the Amazon ideals of love, peace, and sexual equality to a world torn by the hatred of men." Based on the Amazons of Greek mythology, she was considered as beautiful as Aphrodite, wise as Athena, stronger than Hercules, and swifter than Mercury.

Make-up Art Cosmetics was founded in Toronto, Canada by Frank Toskan and Frank Angelo in 1984. The company’s products were initially specifically designed for professional make-up artists, but are now sold to consumers worldwide. Estée Lauder Companies acquired controlling interest of MAC in 1994, and completed their acquisition of the company in 1998.

This larger than life super-hero collection, Wonder Woman by MAC, will be offered in the United States as of February 10. 

 

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MAC unveils the faces of its new collection

MAC Cosmetics announced last May that its new collection was inspired by Disney villains. The collection is called Venomous Villains and Coco Perez reports the company now reveals who they are.
 
The four not-so-nice characters include Cruella De Vil from 101 Dalmatians, the Evil Queen from Snow White, Maleficent from Sleeping Beauty, and Dr. Facilier from The Princess and the Frog.
 
The 40-product collection was developed from the colours used in the original Disney character drawings.
 
The vice-president of product development at MAC, Jennifer Balbier, says: "Disney gave us the colors used when these characters were drawn throughout their history."
 
The four evil Disney characters in the Venomous Villains collection will be available in the MAC stores on September 30.

 

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MAC Gets Lacey

MAC is paying homage to lace with their latest makeup collection, called Love Lace, reports MakeUpBag.

The company revealed that the collection offers an intense and dramatic look, while emphasizing the mysterious and attractive qualities of lace.

Love Lace features several products, including lipstick, lipgloss, eye shadows, pencils, a mascara and a nail lacquer.  The all-new range will be available beginning on December 26 at all MAC points of sale in North America.  On the same date, the brand will also launch the In The Studio collection, featuring mascara and powder.

 

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New Holiday MAC Collection

The cosmetics brand will introduce a new decadent and luxurious line called Baroque Boudoir, just in time for the holiday season, reports MakeupBag.

The limited edition range was given a vintage twist with items that come in decorative silver casing. The line includes several products, such as lipsticks, lip glosses and compact powder.

MAC’s holiday collection will be available starting November 25 at all MAC points of sale or online at maccosmetics.com.

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MAC Goes Black

MAC’s new collection for fall 2009, called MAC Style Black, offers several new products, ranging from mineral eyeshadow to sparkling lip gloss, reports MakeUpBag.

This new line, which honours the colour black, features four eyeshadows, three shades of nail polish, three lip glosses and an eyeliner.

The collection is available this week at North American points of sale as well as online at maccosmetics.com.

 

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A New Collection from MAC

The cosmetics giant unveiled a new makeup collection for fall/winter 2009, reports MakeUpBag.

The collection features shades of purple and dark grey, as well as a new fragrance, called Asphalt Flower, which is both glamorous and dramatic.

With a quartet of eye shadows, three shades of lip gloss and four shades of lipstick, the MAC Trend F/W 2009 collection can be purchased at MAC counters in North America, as well as online at maccosmetics.com.

 

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New MAC Collection

The cosmetics brand MAC is launching its new makeup collection called Style Warrior, which will be available at MAC counters this summer, reports Makeupbag.net.

The complete line will offer several products, including lipsticks, lip glosses, eye shadows, a mascara, a blush and a nail polish, among others.

The 2009 summer Style Warrior collection by MAC will be available on May 28 at the brand’s North American points of sale and online at maccosmetics.com.

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MAC Mineralize Is Here to Stay

The Mineralize makeup collection by MAC will no longer come as a limited edition, since the company has decided to sell it permanently, reports MakeUpBag.

The collection includes eyeshadow duos, face powder and foundation, among other products.

MAC’s Mineralize line is currently available online.

 

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New MAC Products

MAC will be selling its new products starting this week reports MakeUpBag.

The MAC Chill collection will have different cool-toned shades. This new line will have eyeshadows, lip glosses, eyeliners, and a mascara.

The Chill collection is now available in retail stores and online

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MAC Launches a Hello Kitty Collection

The cosmetics giant collaborated with Sanrio to develop the Hello Kitty collection.

The new products will be available in February, just in time for Valentine’s Day.  MAC is hoping to have the same success with this new line as they did with their Barbie collection.