Win-back – BIG

It looks like carriers are out with crazy win-back deals once again. MobileSyrup’s own head of creative, Brad Bennett, received a call from Rogers offering a win-back deal of $60/mo for two years for a 100GB plan with unlimited Canada/U.S. calling, texting and data.

According to details shared with Bennett, the plan includes a $25/mo win-back discount and another $35/mo bring-your-own-phone (BYOP) discount. Presumably, there’s an autopay discount in there somewhere too.

It appears the plan in question is Rogers’ $125/mo ‘Infinite Premium’ plan, which offers 100GB of data at up to 1Gbps speeds (throttled to 512Kbps for use beyond the 100GB allotment). It also includes unlimited international texting and unlimited calling, texting and data within Canada and the U.S.

Rogers’ $125/mo 100GB plan.

Previously, Bennett was paying $80/mo for a 50GB Canada/U.S. plan from Telus. This plan has a small discount applied to it and when he signed up, it was $90.

Obviously, your mileage will vary when it comes to getting a deal like this. Win-back offers are hard to come by and may be based on your current plan, but if you’ve recently switched away from Rogers (or another carrier), keep an eye out for any calls or messages from your old carrier. You never know what they might offer you.

Toronto-based national telecom Rogers is apparently offering a steal of a deal to former customers in an effort to win them back.

These so-called ‘win-back’ deals were explained by RedFlagDeals (RFD) user ‘mango100’ in a recent post (spotted by iPhone In Canada). According to the RFD post, mango100 received a call back from Rogers after moving their entire family to Virgin Mobile last year. The Rogers rep offered a $35/mo plan with 12GB of data or a $45/mo plan with 25GB of data. Additionally, the offer included a $100 bill credit for each line, regardless of the plan. Finally, while the offer is no-contract, the discounted plans would expire after 24 months.

Interestingly, one commenter linked to another RFD post from user ‘rback085’ who highlighted a similar win-back offer from Rogers’ flanker brand Fido: a $45/25GB plan with a $300 bill credit per line.

Overall, the win-back offer seems pretty good, if you can get it. In my experience, win-back offers like this often carry a large ‘your mileage may vary’ warning. Plus, those hoping they might get a sweet deal after ditching Rogers following the July 8th outage may want to reconsider — mango100 only got the win-back offer a year after leaving Rogers. From my experience with win-back offers, it can take a while for them to be available after you switch. Plus, special offers can change often and it can be hard to get them — this isn’t a deal on Rogers’ website that just anyone can claim.

Still, we’ve seen $45/25GB win-back offers before. Rogers and Fido have previously offered these win-back plans, and other carriers have too.

To put in perspective how good this offer is, Rogers’ in-market 25GB plan starts at $85/mo ($90 if you don’t sign up for automatic payments) for the majority of Canadians. That’s $40/mo in savings — over 24 months, it’d total up to $960. If you can get a win-back call from Rogers with this deal, I’d say it’s worth getting (just make sure you don’t have Rogers home internet too).

Source: RFD Via: iPhone In Canada