Tommy Hilfiger unveils two new fragrances called Loud, inspired by youth, music and film.
They will be available exclusively in England starting on September 22 and in the United States in spring 2011.
Basenotes.com reports: "Loud for Her features a blend of lychee, rose and patchouli notes; whilst Loud for Him boasts notes of patchouli, rose and tobacco."
The bottles are inspired by vinyl albums, one is black, the other pink.
The ad campaign for Loud fragrances will feature the UK-based group The Ting Tings and their song We’re Not the Same, written especially for the Hilfiger campaign.
Loud fragrances will be available in 25 ml, 40 ml and 75 ml formats.