- Sydney Sweeney is reportedly dating producer Scooter Braun.
- Rumors had been circulating for several months before any confirmation.
- The actress shared photos from the Stagecoach Festival with her alleged partner.
- The photos were quickly interpreted as confirmation of their relationship.
- Scooter Braun is an influential figure in the music industry, but also a controversial one.
Sydney Sweeney is now reportedly officially dating music producer Scooter Braun, a relationship that had already been the subject of much speculation for several months. As early as last summer, rumors were circulating about a possible romance between the two. Despite this, neither party had confirmed anything, leaving doubt about the nature of their relationship.
It was ultimately on her social media that Sydney Sweeney seems to have chosen to put an end to the speculation—albeit in a rather subtle way. The actress shared a series of photos taken during a weekend at the Stagecoach Festival, a very popular event known for its country vibe and unapologetic Western style. In these shots, she appears smiling, relaxed, and, above all, very close to Scooter Braun—a detail that didn’t go unnoticed by her followers.
Without an explicit caption confirming their relationship, these images were quickly interpreted as an official announcement. The visible chemistry between the two was enough to convince a large portion of the public. In any case, this new couple is already attracting a lot of attention and continues to spark reactions on social media.
She captioned her photos with a short phrase to sum up her little getaway: “Kind of a cowboy weekend,” Sydney noted.
A partner at the center of controversy: who is Scooter Braun?
Euphoria actress Sydney Sweeney, 28, is reportedly now dating Scooter Braun, 44.
A well-known figure in the music industry, Scooter Braun has established himself as an influential producer, entrepreneur, and talent agent over the years.
His career really took off in 2008 when he discovered Justin Bieber on YouTube. He then signed the young artist to his company, SB Projects, playing a major role in his rise to international stardom.
Over time, he found himself at the center of several high-profile controversies. In 2019, he notably acquired the Big Machine Records label, which allowed him to obtain the master recordings of Taylor Swift’s first six albums. This situation prompted the singer to re-record her albums in order to regain control of them, a case that garnered worldwide attention.
In the summer of 2023, several major artists associated with his agency, including Ariana Grande and Demi Lovato, reportedly ended their collaboration with him. Following these events and other controversies, Scooter Braun announced in June 2024 that he was stepping back from artist management to devote himself fully to his role as CEO of HYBE America.