Tag: Gucci

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Mobile Syrup

This Gucci AirPods Max case only costs $980

What does every AirPods Max owner need? Well, a Gucci case for their pricey wireless headphones, of course.

If owning a pair of $779 headphones doesn’t make you feel like a big enough baller, then this is the product for you. The $980 ‘Ophidia’ case looks very similar to the standard Smart Case that comes with the AirPods Max, only with the fashion brand’s iconic “GG” logo and design.

This also means that despite costing $980, the Gucci AirPods Max case still doesn’t protect the top of the AirPods.

The beige-coloured case also features a neoprene and viscose lining, a snap button that closes it and a lengthy leather strap that turns the AirPods Max Gucci case into a purse or handbag.

It’s currently unclear if the Ophidia case includes magnets that put the AirPods Max into sleep mode, which saves battery life and disconnects the wireless headphones from your device.

I like Apple’s AirPods and, to an extent, feel like they’re pretty close to worth their expensive price tag, but even I couldn’t swallow the price of this rather ridiculous-looking AirPods Max case. That said, I am hoping Paris Hilton or another notable influencer picks one up so I can see it in action in a paparazzi photo.

For more on Apple’s AirPods Max, check out my review of the headphones.

Gucci’s Ophidia AirPods Max case is available on the fashion brand’s website for $980.

Image credit: Gucci

Source: Gucci Via: 9to5Mac

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Mobile Syrup

Microsoft partners with Gucci for Limited Edition Xbox Series X bundle

Gucci is a long way from Mountain Dew and Doritos.

The rather unique Xbox and Gucci collaboration includes an Xbox Series X console with the iconic GG-pattern laser engraved in it, two Xbox Wireless Controllers in ‘Carbon Black’ featuring Gucci’s Web stripe in red and Blue and a hard case for the console inspired by the fashion brand’s traditional colours. The case itself features ‘Xbox’ on its lid and, of course, “Good Game” in yellow on the bottom.

As expected, only 100 “numbered sets” of this collaboration will be released, so expect to see the bundle appear on the reseller market rather quickly for ridiculously expensive price tags.

The set will be available on November 17th on gucci.com, and at select Gucci stores, including the following: New York’s Wooster, Rodeo Drive in Beverly Hills, Moliere Palacio de Hierro in Mexico City, Beijing SKP, Shibuya Parco in Tokyo, as well as Gucci Circolo locations in London, Berlin and Milan.

Almost amusingly, no pricing has been revealed yet for the bundle, likely because if you have to ask, you can’t afford it, right?

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Mode et accessoires

Gucci launches ethical leather handbags

Gucci has created a handbag range using legally produced leather from the Brazilian Amazon.

The luxury fashion brand has teamed with Green Carpet Challenge, co-founded by actor Colin Firth’s wife Livia Firth, for the collection of responsibly sourced bags featuring three styles – the hobo, the top-handle tote and the New Jackie – which are already on sale in Gucci stores and online.

The Gucci for the Green Carpet Challenge Handbag Collection all bear a GCC brand mark as well as a ‘passport’ which documents the origins of the bag, as well as allows the owner to trace where the materials came from.

Diana Zanetto, Gucci’s executive vice president and chief merchandising and licensing officer, said: "We hope to be a pioneer in something which could be followed also by other brands in the industry. We know that consumers are changing. Consumers are not satisfied only with beautiful products – they want to know where the products come from and how they are made."

The red wine-colored bags are guaranteed to not cause deforestation and Gucci has begun using cattle ranches which are certified by the National Wildlife Federation and Rainforest Alliance.

Livia told WWD: "Today we have five ranches that have been certified. It’s very, very important to get a luxury brand to push the agenda and to push the demand into the supply chain, so that from five ranches we can move to 10 and then 20."

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Gucci announces Guilty Black perfume

Gucci has announced the launch of its Gucci Guilty Black perfume for men and women.

The follow-up to 2010’s successful Gucci Guilty eaux de parfum will be in stores in time for Valentine’s Day (02.14.13) in February, and the latest perfumes will be aimed at a younger clientèle and "more daring" than their predecessors.

Luigi Feola, vice president of global prestige at Procter & Gamble, Gucci’s official perfumery licensee, said: "We tend to target moods, but this is aimed at a younger age group. We expect the majority to be new to the fragrance. They’re brand lovers, but they can’t necessarily afford the fashion offering. It’s a great entry point for the world of the brand."

Gucci creative director Frida Giannini told WWD: "The consumer interested in Gucci Guilty Black is really the same as Gucci Guilty, but younger and more daring. The Gucci Black wearer wants to feel empowered and sensual. The fragrance helps him or her to be liberated and want to take more risks."

Hollywood actors Chris Evans and Evan Rachel Wood – who appeared in the campaign for the original perfume – will return for the new, racier campaign which will see the stars locked in a moment of passion in the back of a car.

Gianna said the campaign’s director, comic book artist Frank Miller wanted to "create an amazing chemistry between Evan and Chris and bring the story to life just as I had imagined it – sexier and darker, full of provocation."

The women’s scent is said to be creamy and warm, featuring red fruits, pink pepper, lilac, violet, patchouli and amber. Meanwhile, the men’s scent is more earthy with notes of coriander, lavender, orange flower, neroli, patchouli and cedarwood.

The men’s scent will be presented in a green glass bottle, and the women’s in red, but both will feature a black metallic finish.

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Gucci’s new scent

Gucci has created a new scent.

The Italian fashion house has paid tribute to its Florentine heritage by making a special eau de parfum, Forever Now, which is set to debut at the Gucci Museo in Florence this week.

Gucci creative director Frida Giannini – who created the scent with perfumer Lorenzo Villoresi – told WWD:

"Just as the Gucci Museo represents the remarkable narrative behind our iconic products and motifs, so this new fragrance subtly conveys the elegance and sophistication of our roots."

The fragrance, which is for both men and women, comes in a 100-ml. (3.3-oz.) smoky gray flacon topped with a black grosgrain ribbon and a black cap with the Gucci crest seal, while the label features a gold design of the Gucci Museo.

Ingredients include bergamot, orange blossom, lavender and leather, while the base is composed of a rich blend of amber, musk, patchouli and vetiver.

Forever Now will be on sale for 170 euros, or $200, exclusively at the museum, as well as in Gucci boutiques and on the company Web page.

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Mode et accessoires

Florence Welch will wear Gucci on tour

Florence Welch will be wearing Gucci during her US and European tour.

The stylish popstar will have her wardrobe designed by the label’s creative director Frida Giannini, with a series of fall outfits from the Italian fashion house ready in time for Florence + the Machine’s ‘Ceremonials’ tour, which kicks off September 14.

Florence has already used the expertise of Frida for concerts before and the pair have bonded over fashion.

Florence said: "I was immediately drawn to the drama of the collection when I first saw it on the runway.

"I am so grateful to Frida and feel very fortunate to be collaborating with Gucci again."

Frida says it has been "inspiring" to watch Florence evolve as an artist and is "delighted" to work with the musician again.

She also revealed Florence’s on-stage look, describing it as romantic and modern, oozing "dark glamour and dramatic sensuality".

Florence is renowned for her style now but she recently revealed she was "a cross dresser" at the start of her career.

She said: "I was like a cross-dresser but really it was just out of laziness. At times I looked like a cross between Annie Hall and [TV presenter] Bruce Forsyth.

"I went through a period of a couple of years when I’d wear just anything. I was on the road with boys in the band and I’d just wear all their clothes.

"I’d grab a pair of their trousers and throw one of their shirts on.

"It never incurred to me it was odd or I may have looked strange. I was getting around on a bike and it was just easy."

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Mode et accessoires

Gucci launch eco shoes

Gucci has launched a line of environmentally-friendly shoes.

The Italian fashion house’s creative director, Frida Giannini, has designed the Sustainable Soles footwear line which includes two styles, one for men and one for women, both made with biodegradable plastic.

The female shoes are ballerinas available in a range of polished tones, including blush, taupe and black and feature cutout details and the company’s signature GG motif.

The men’s are sneakers and are sold in both a low and high-top version with bio-rubber soles while the upper part of the shoe is in vegetable-tanned calfskin and and has bio strings. The sneakers also have tongues featuring the Gucci logo printed in green on a recycled polyester label.

The Sustainable Soles line, which is part of the pre-fall 2012 collection, will hit Gucci’s e-commerce and its flagships worldwide at the end of June.

This is not the first environmentally-friendly products Gucci have created.

Last year, the label debuted a line of bio-based frames synthesized from castor seeds and it is now set to introduce the first-ever sunglasses made with ”liquid wood”.

 

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Mode et accessoires

James Franco dresses up for Gucci

After turning on the charm for a Gucci Sport Pour Homme fragrance ad that had the Hollywood hunk emerging fully-clothed dripping wet from a swimming pool, the Italian fashion house has managed to snag James Franco for a new campaign for their made-to-measure or ‘bespoke’ men’s suits, reports Coco Perez.

The bespoke service has just been launched and this new promotional campaign has been themed, ‘All the World’s a Stage,’ with Franco slouching nonchalantly for photographer Nathaniel Goldberg at the famous Rome film studio Cinecittà.

“James has an innate ability to fuse classic elegance with contemporary style and interpret formalwear in an individual way, true to the spirit of our Made to Measure service,” said Gucci creative director Frida Giannini in a statement.

For about $3,000, tailors will take measurements and construct an expertly-tailored men’s suit. Gucci’s made-to-measure service will launch in 11 boutiques across the world and boasts 178 possible combinations of colors and fabrics.

The suits will take about 6 weeks to make, and then customers will be able to look like the 127 Hours star – from the neck down at least.

Last year, Franco co-hosted the Oscars, and was nominated for an Academy award for his starring role in 127 Hours. Franco recently produced and starred alongside Winona Ryder in the psychological thriller The Stare written by his film professor Jay Anania, due out next year. He’s currently shooting fantasy film Oz: The Great and Powerful scheduled for release March 8, 2013.

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Mode et accessoires

I spy retro Gucci eyewear

This year, luxury Italian fashion house Gucci celebrates its 90th anniversary, and has mined its own fashionable archives for inspiration, reports Vogue.

In March, creative director Frida Giannini revisited the house’s classic designs and launched an exclusive 1921 collection of clothes, handbags and shoes to celebrate the company’s milestone.

Gucci continues the anniversary celebrations with a special anniversary edition eyewear, renamed G. Gucci Firenze 1921, in reference to the date the house was founded in Florence by Guccio Gucci.

Designed by Giannini, the 1921 model pays homage to the icons, craftsmanship, and luxury materials for which the house is known.

Completely covered in natural leather, the special edition women’s sunglasses are available in brown, beige, or cherry frames, and come with a leather case.

An 18-carat gold plaque on the left temple carries a new engraved trademark, ‘G. GUCCI Firenze 1921.’

Priced at $1390, the collection is currently available online and at Gucci boutiques, and at select opticians from September.

From modest beginnings, the Gucci company has become one of the world’s most successful manufacturers of high-end leather goods, clothing, and other fashion products. The Gucci loafer is the only shoe in the collection of the Museum of Modern Art in New York.

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Mode et accessoires

Gucci and the horsey set

After a 20-year lapse, Italian design house Gucci returned to the equestrian world with the Gucci Masters horse show in 2009, and a collaboration with Grace Kelly’s granddaughter, Charlotte Casiraghi, for the Global Champions Tour in 2010 and 2011.

As its partnership with the Princess of Monaco enters its second year, Gucci creative director Frida Giannini, announced the launch of a second equestrian collection in honor of the young rider.

Carrying forward the spirit of the previous season, the wardrobe includes highly technical clothing and accessories for show jumping and training.

“Charlotte and her passion for show jumping bring the spirit of Gucci to life so elegantly,” said Giannini. “Our collaboration on the design of this new wardrobe was once again guided by the need for items to be both technically correct and stylish.”

The new collection features a rosette icon pulled from the Gucci archives, The motif originated as a broach during the 1980s when Gucci collaborated with the Fédération Équestre Internationale.

Giannini reinterpreted the symbol, inscribed it with Casiraghi’s initials, ‘C.C.,’ and then applied it across all elements of the collection, including blazers, polos, buttons, saddle pads, rugs, fly veils, and blankets, as well as creating a one-of- a-kind broach.

Charlotte Casiraghi commented, “I loved riding in the collection that Frida designed for me last year and I love this new wardrobe even more. It’s the best of sport and style.”

Celebrating its 90th anniversary this year, it seems somehow fitting that Gucci retraces its roots and reacquaints itself with the glamorous and wealthy world of the horsey set.